CuteCircuit brings Connected Fashion to TEDxSilkRoad

TEDxSilkRoad is very pleased to announce that Francesca Rosella & Ryan Genz, founders of interactive clothing company CuteCircuit, will be presenting their interactive, connected fashion at TEDxSilkRoad.

CuteCircuit is a pioneer in the field of wearable technology and has introduced many ground breaking ideas to the world of fashion by creating new beauty and functionality through the use of smart textiles and micro-electronics.

Founded in 2004, CuteCircuit is the first fashion company to create haute couture with LED illumination worn by stars on the red carpet and was also the first to sell illuminated fashion using LEDs in leading stores like Selfridges.

CuteCircuit designs frequently include digital technology or interactive capabilities that give the garments and the people that wear them abilities beyond traditional fashion.

All CuteCircuit garments are designed by Francesca Rosella and Ryan Genz. Francesca’s early career began as designer for Valentino in Italy. Ryan is formally trained as an artist, anthropologist and ultimately Interaction Designer focusing on Wearable Technology and holds patents and patents pending for wearable technologies.

The CuteCircuit product line includes the Prêt-a- Porter Collection, the Haute Couture Collection and special designs for unique performances by Katy Perry, U2 360° Tour, and Laura Pausini World Tour 2012. They also designed the celebrated Galaxy Dress (now part of the permanent collection at the Museum of Science and Industry in Chicago), and the award- winning M Dress and the Hug Shirt (awarded as one of the best inventions of the year by Time Magazine).

Ryan and Francesca share their passion for fashion worldwide by participating in conferences and events where they speak on subjects of innovation, the future of fashion, and design. Always endeavouring to create something resonant, fashionable and special, visually and emotionally attractive; their work is frequently featured in books on design, fashion and innovation.

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